Cruelty Free Curves

About Cruelty Free Curves

Kay Vivi, widely recognized across her digital platforms as Viv or Karen, is a prominent Mexican-American plus-size model, body-positive lifestyle creator, and vegan influencer. Previously known online under the moniker @crueltyfreecurves, she transitioned her online identity to center more personally around her lifestyle, modeling, and plant-based travels. She is of Mexican heritage and primarily based in the Bay Area / Fairfield, California region.

Kay operates as a self-managed digital creator, combining mainstream modeling with direct-to-consumer online business strategies:
• The "Cruelty-Free Curves" Brand: Initially, her brand was built on combining curve modeling with ethical fashion. She routinely champions and partners with clothing brands that cater to plus-size bodies, as well as beauty lines certified as vegan and cruelty-free.
• Subscription Monetization: She leverages an independent, premium fan subscription ecosystem (previously organized through platforms like AllMyLinks under imcrueltyfreecurves). This network hosts exclusive, behind-the-scenes glamour and boudoir modeling sets away from standard social media algorithm restrictions.
• Travel & Food Content Collaborations: Known for documenting local businesses, she frequently collaborates with independent vegan food joints across California (such as Souley Vegan in Oakland or local spots in San Francisco and Los Angeles), highlighting vegan comfort foods to show that a plant-based lifestyle easily aligns with a full-figured physique.