Vai Monroe

About Vai Monroe

Vai Monroe (born Vaitiare Belén Alarcón Crespo) is a highly popular Chilean makeup artist, author, model, and digital content creator. She rose to widespread prominence through her beauty tutorials, creative makeup transformations, and short-form comedy videos. Born and raised in Santiago, Chile (specifically from the commune of La Pintana).

She started her journey in the digital space by sharing detailed makeup routines, beauty tips, and creative cosmetic styling. Her reach exploded significantly on TikTok, where she amassed over 10 million followers by blending her artistic cosmetic skills with lip-sync clips and humor. In 2019, she grew her beauty industry recognition by competing in the prestigious NYX Face Awards. Shortly after, in 2020, she joined the regional mega-collective Team Tok Chile alongside other major national creators like David Montoya and Majo Góngora.

• Published Author: She transitioned into the publishing world by writing her own book titled "Mírame" (Look at Me). Her book is officially distributed across major bookstores such as Feria Chilena del Libro and Antártica.
• Commercial Brand Partnerships: As a top beauty influencer, she frequently serves as a brand ambassador. She has run prominent, multi-platform campaigns and activation events with international cosmetic giants like Benefit Cosmetics, SHEGLAM, Universal Pictures, and YesStyle.