Natti Natasha

About Natti Natasha

Natti Natasha first introduced herself as the preeminent international diva during 2017, and she's quietly taken over popular culture worldwide with each subsequent move since then. Coming a long way from her hometown of Santiago de los Caballeros in the Dominican Republic, she has broken records, made history, and energized audiences everywhere. To date, she has earned dozens of gold and platinum certifications, generated billions of streams, and tallied over 6 billion YouTube views. Rolling Stone cited her as "the most-watched female artist on YouTube, far surpassing Top 40 queens like Cardi B and Ariana Grande," while The FADER christened her "one of the new era's dominant voices." She went from global anthems such as "Criminal" with Ozuna, "Sin Pijama" with Becky G, "No Lo Trates" with Pitbull and Daddy Yankee to reaching critical mass with her multiplatinum full-length debut, ilumiNATTI, in 2019. It yielded multiple 1 singles, topped charts in the U.S. and Puerto Rico, and posted up billions of streams. Meanwhile, "La Mejor Versión de Mi (Remix)" ft. Romeo Santos vaulted to 1 on four Billboard Latin Charts. Thus far, she has garnered four Premios Lo Nuestro Awards, six Tu Musica Urban Awards, and one Billboard Latin Music Award, performed on The Tonight Show Starring Jimmy Fallon, and collaborated with everyone from Bad Bunny and Jonas Brothers to David Guetta and Dimitri Vegas & Like Mike. Additionally, she serves as Executive Producer on the YouTube Original Series BRAVAS. Most recently, she appeared on KHEA's 2020 platinum smash "Ayer Me Llamó Mi Ex." Gearing up for her biggest and boldest chapter yet, she shines like never before on her second full-length album, NattiVidad, in 2021 led by the platinum "Antes que Salga El Sol" and "Ram Pam Pam" with Becky G and the single "Noches en Miami". So far, the album was one of the few Latin albums by a female artist debuted in Spotify's "Global Debut Albums" chart and has garnered three No. 1 Latin Airplay and Latin Rhythm singles in the U.S. and Mexico in 2021. Most recently, the Dominican superstar announced her six-episode reality series, Everybody Loves Natti, set to premiere Nov. 19 on Amazon Prime Video

As of February 2026, Natti has amassed 35.2 million followers on Instagram, 18.0 million followers on TikTok and 13.3 million subscribers on her YouTube platform.