Luz Estrella Rosales

About Luz Estrella Rosales

Luz Estrella Rosales (known online as @strellafit) is a Venezuelan-born personal trainer, online fitness coach, social media personality, and strength coach. She has earned digital fame by sharing intentional heavy strength-training content, runway modeling, and promoting body positivity and female empowerment. Born in Venezuela. She later relocated to the United States and is heavily based out of Miami/Fort Lauderdale, Florida.

Luz translates her massive social media presence into a thriving physical and digital coaching career alongside luxury sponsorships:
• Glute Lab Fort Lauderdale: She is a specialized Strength Training Coach at Glute Lab, working under the systems of world-renowned glute training expert Bret Contreras. She hosts popular, heavily packed in-person "Glute Squad" classes.
• Strellafit Coaching App: Her flagship digital fitness application where she launches strength training programs, custom fitness packages, and online body transformation challenges.
• Prozis & DFYNE: She acts as an official long-term sponsored athlete for global fitness clothing and supplement companies, offering customized checkout discount codes (Strellafit).
• Vedge Nutrition: She serves as an official brand affiliate for the plant-based sports supplement company Vedge Nutrition.
• Runway & Modeling: She frequently walks for elite global fashion events, notably appearing during Miami Swim Week representing premium swimwear brands.